Global Business Continuity
Developed in early 2004, the Goodyear global business continuity process
has been recognized both internally and externally for its team approach in
developing an overall strategy for operating under adverse conditions.
Our “all risks approach” means following similar strategies to manage any
incident, while focusing on these key areas:
- Goodyear associates, their family members, customers, suppliers
and shareholders.
- Neighbors and surrounding communities.
- Property and facilities.
- Products and raw materials.
- Supply chain and continuity of operations.
Goodyear facilities in every region are part of the integrated process, with
emphasis placed on the safety of all associates and the long-term viability of
the business. Their knowledge of the overall process and regional goals gives
them keen insight to adapt these strategies into normal day-to-day operations.
Goodyear global business continuity leadership is also active in federal and
state efforts to plan for a potential influenza pandemic. In fact, Ohio features
the Goodyear global pandemic planning strategy on its Web site.
Global pandemic planning efforts also take the “all risks approach.” The
strategies are shared with business leaders who help develop site-specific
teams and plans which focus on several key strategies:
- Medical preparedness (associates and facilities).
- Mass communications (internal and external).
- Business resiliency in the event of scaled back production.
- Planning for essential functions and cross-training associates.
Positive aspects of the Goodyear global business continuity process include:
- Community involvement with external partners.
- Moral responsibility to protect associates, the community and the environment.
- Compliance with regulatory requirements of federal, state and local agencies.
- Enhanced ability to recover from financial loss, regulatory fines, loss of
market share and business interruption.
- Reduction of exposure to civil and criminal liability in the event of an incident.
- Enhanced company image and credibility with employees, customers,
suppliers and the community.
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